This toolkit is designed to help you build smarter, more personalized customer experiences using AI. Whether you’re a solo marketer, startup builder, or lifecycle lead, this kit will save you hours and give you a ready-to-use framework for mapping, launching, and scaling customer journeys.
<aside>
🎯
Expectations
By working through this kit, you’ll:
- Build scalable, automated customer journey maps
- Increase retention and customer lifetime value
- Personalize messaging at scale with AI
- Save time by using pre-built frameworks and prompts
</aside>
<aside>
🔓
Access Instructions
- Click the provided link for each template or playbook.
- Choose File → Make a Copy to add it to your Google Drive or Notion.
- Start customizing to match your business needs.
</aside>
<aside>
➡️
How to Use This Kit
-
Start with the Intro Video
Watch the mini-course video "How to Use This CX Marketing Starter Kit" to understand the process and expectations.
-
Work Through Each Step
Each step includes editable templates, AI prompts, and playbooks you can copy into your own workspace (Google Docs, Notion, Airtable).
-
Make a Copy
When accessing each file, click File → Make a copy so you can edit and customize your own version.
-
Implement and Track
Use the included audits, prompts, and trackers to execute campaigns and measure results across your funnel.
</aside>
Whats Included
Step 1: Your AI-Powered CX Strategy
- 🎥 Mini Course Video: How to Use This Kit
- 📄 Generative AI Setup Checklist
Step 3: Kickstart Your Email Campaign Engine
- 📄 Competitor Email Marketing Strategy Playbook
- 🛠 Email Generator Tool
- 🤖 AI Email Marketing Prompt Library
- 📄 CX Marketing Playbook Template
Created By: Paige Renaté
Marketing Development and CX Lab
Step 2: Kickstart Your Customer Journey Mapping
- 📄 CX Strategy Generator Worksheet
- 🤖 Buyer Persona Prompt
- 📄 CX Persona Builder Template
- 📊 CX Journey Audit Template
- 📄 CX Journey Map Playbook
Step 4: Delegate and Scale Your Operations
- 📄 Password & Login Management Playbook
- 📄 Team Delegation Guide